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Catalog Enhancement

Trust and Enhance Your Product Data Content

Marketplaces know that A+ content is a significant revenue driver. Most often this data comes from sellers, and therefore, it is critical that they input complete and accurate product data. If the data is poor, shoppers can not easily identify what they’re looking for, become confused, and head over to competitor sites. When marketplaces can guarantee their product data catalogs are accurate they can:

In fact, 46% of shoppers in the US will not buy a product if they don’t find the detailed information they are looking for online, according to Salsify.

Industry Type

Marketplaces

Complete solution from catalog integrity and assortment to seller onboarding and more

Why Clusterfor Catalog Enhancement?

Comprehensive Catalog

The Cluster product data catalog is the industry’s most comprehensive at 1 billion items and growing, enabling customers to efficiently enhance their own complete and accurate product data content.

Improved Shopper Experience

With a robust catalog, consolidating duplicate items into one listing can improve the buying experience by reducing the amount of clicks to get to a purchase.

Seller Onboarding

Because of the breadth and depth of Cluster’s catalog, sellers can easily and quickly onboard to marketplaces with an autofill option.

GTIN Coverage

Structured and Unstructured Data

Best Practices for Catalog Enhancement

Technical Overview

Product Matching API

to identify product data across channels

Product Details API

to run identifiers (GTIN, ASIN, etc.)

Product Analysis API

to identify products across channels in real time

FAQs

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